Cookie Policy
1. What Are Cookies
Cookies are small text files that are placed on your device — computer, tablet or mobile phone — when you visit a website. Cookies are widely used to make websites function correctly, to improve performance, and to provide information to the website operator. They may also be used to deliver relevant advertising and to remember your preferences between visits.
Similar technologies, including web beacons, pixel tags, local storage and session storage, may function in comparable ways to cookies. Where this Cookie Policy refers to "cookies", it is intended to cover all such similar technologies unless the context requires otherwise.
Cookies can be "session cookies", which expire when you close your browser, or "persistent cookies", which remain on your device for a defined period or until you delete them.
2. Who Places Cookies on Our Website
Cookies on our Website may be placed by HELPATH LTD directly ("first-party cookies") or by third-party service providers whose tools and services we have integrated into our Website ("third-party cookies"). Where third-party cookies are set, the relevant third party is the data controller for the information collected through those cookies, and their privacy and cookie policies will apply.
3. Categories of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the operation of our Website. Without them, core functions such as page navigation, form submission and security features would not work. Strictly necessary cookies do not require your consent under applicable UK law, as they are necessary for the legitimate provision of the service you have requested.
Examples of strictly necessary cookies used on our Website include session management cookies that maintain your browsing session, security cookies that help prevent cross-site request forgery, and load-balancing cookies that ensure consistent delivery of Website content.
3.2 Performance and Analytics Cookies
These cookies collect information about how visitors use our Website — for example, which pages are visited most frequently, how long visitors spend on each page, and whether visitors encounter error messages. The information collected by analytics cookies is used in aggregate and anonymised form to help us understand how our Website performs and to improve its structure and content. These cookies do not collect personal data that identifies individual visitors.
We may use Google Analytics or similar analytics services to collect this data. Where we do so, the analytics provider may set cookies on your device in accordance with their own cookie policies.
3.3 Functional Cookies
Functional cookies enable our Website to remember choices you have made — such as your language preference or the region you are browsing from — in order to provide enhanced, more personal features. The information collected by functional cookies is anonymised and cannot be used to track your browsing activity on other websites.
3.4 Marketing and Targeting Cookies
Marketing cookies may be set by HELPATH LTD or by third-party advertising networks whose services we use. They are used to deliver content and advertising that is relevant to your interests, both on our Website and on other websites and platforms. They may also be used to limit the number of times you see a particular advertisement and to measure the effectiveness of advertising campaigns. Marketing cookies are only placed where you have given your explicit consent.
4. Specific Cookies Used
The following describes the principal cookies currently in use on our Website. Please note that this list may be updated as our Website evolves and as we engage with different third-party service providers.
Strictly Necessary
- _helpath_session — Session cookie. Manages your browsing session. Expires when you close your browser. Set by HELPATH LTD.
- csrf_token — Session cookie. Provides cross-site request forgery protection on forms. Expires when you close your browser. Set by HELPATH LTD.
Performance and Analytics
- _ga — Persistent cookie (24 months). Used by Google Analytics to distinguish individual users. Set by Google LLC.
- _gid — Persistent cookie (24 hours). Used by Google Analytics to identify a user session. Set by Google LLC.
- _gat — Persistent cookie (1 minute). Used by Google Analytics to throttle request rate. Set by Google LLC.
Functional
- helpath_prefs — Persistent cookie (12 months). Stores your cookie consent preferences. Set by HELPATH LTD.
5. Your Cookie Choices and How to Manage Them
You have several options for managing cookies when you visit our Website:
5.1 Cookie Consent Banner
When you first visit our Website, you will be presented with a cookie consent notice that allows you to accept all cookies, reject non-essential cookies, or manage your preferences by category. Your choices will be saved and respected on subsequent visits. You may withdraw or change your consent at any time by adjusting your preferences through the cookie settings link available in our Website footer.
5.2 Browser Controls
Most web browsers allow you to control cookies through their settings. You can typically configure your browser to:
- Notify you when a cookie is being placed.
- Block all or certain types of cookies.
- Delete cookies that have already been placed on your device.
Please note that restricting or disabling cookies may affect the functionality of our Website and prevent you from making full use of its features. Guidance on managing cookies in common browsers is available at the following resources:
- Google Chrome: support.google.com/chrome/answer/95647
- Mozilla Firefox: support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
- Microsoft Edge: support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge
- Apple Safari: support.apple.com/en-gb/guide/safari/sfri11471/mac
5.3 Opt-Out from Third-Party Analytics
You can opt out of Google Analytics data collection by installing the Google Analytics Opt-out Browser Add-on, available at tools.google.com/dlpage/gaoptout. You can also manage Google's advertising personalisation settings through Google's My Ad Center at myadcenter.google.com.
6. Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not wish to be tracked across websites. There is currently no universally accepted standard for how websites should respond to DNT signals. Our Website does not currently modify its behaviour in response to DNT browser signals, but we respect your right to manage cookies through the other mechanisms described in this policy.
7. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes in applicable law or guidance from the Information Commissioner's Office. When we make material changes, we will update the "Last updated" date at the top of this policy. We encourage you to review this Cookie Policy periodically to stay informed about our use of cookies.
8. Further Information and Contact
For further information about our use of cookies or to exercise your rights in relation to data collected through cookies, please contact HELPATH LTD at:
- Email: about@helpath.ink
- Telephone: +44 7127 991133
- Post: HELPATH LTD, 5 Brayford Square, London, E1 0SG, United Kingdom
For broader information about how we handle personal data, please refer to our Privacy Policy at privacy-policy.html.